01
Social Media
Content calendars and community management that keep your brand consistent and active across every platform.
Digital marketing expert · Paid Advertising · GoHighLevel CRM
I build for revenue, not just reach.
From first click to closed deal, every campaign tracked, every funnel tuned, every dollar tied to revenue. Marketing you can hold to pipeline, not vanity metrics.
01 / Services
Ten services. One marketing partner.
01
02
Facebook Ads
Meta campaigns built for ROAS, with sharp targeting, creative testing and budgets scaled toward what converts.
03
Google Ads
Search, Performance Max and YouTube ads that reach buyers the moment they are ready to act.
04
SEO
Technical, on-page and local SEO that earns durable rankings, the kind of traffic you do not pay for twice.
05
Content Creation
Captions, blogs and ad copy written to sound like your brand and built to drive action.
06
Video Editing
Short-form reels and ad edits cut for the scroll, with strong hooks, clean pacing and captions that carry.
07
Graphic Design
On-brand visuals for ads, social and pitch decks, a polished and consistent look that earns trust.
08
Website Building
Fast, mobile-first websites and landing pages designed to turn visitors into leads.
09
GoHighLevel CRM
Full GoHighLevel setup, with pipelines, automations and follow-up so no lead ever slips through.
10
Email Marketing
Automated flows and newsletters that turn your subscriber list into predictable revenue.
11
Automations
Custom workflows that handle lead routing, follow-up and reporting on autopilot, so your team can focus on strategy.
12
Funnel Creation
Conversion-focused funnels that turn cold traffic into qualified leads, and warm leads into paying customers.
However we work together, the rhythm stays the same
01
Audit
A deep dive on your current marketing: where money is leaking and what to ship first.
02
Plan
A 12-week roadmap of quick wins, bigger bets, and what success will actually look like.
03
Ship
Weekly working sessions. I move fast, build the assets, and pair closely with your team.
04
Measure
A Friday dashboard and monthly readout, with every decision driven by what the data says.
02 / Sample works
Work across every channel.
01
Social media graphics
29 designs · 9 brandsOn-brand post designs, carousels, hero banners and ad creatives across healthcare, supplements, legal, real estate, agency and education. Click any tile to view full size.
02
Social media videos
26 reels & adsHook-driven reels, talking-head ads, product demos and automation walkthroughs. Polished pacing, on-brand motion, captions that carry. Click any tile to play with sound.
03
Content calendars
4 live calendarsMonthly content plans and platform specific calendars that keep the publishing engine running on time. Click any thumbnail to open the live Google Sheet.
04
Ad campaigns
18 samples · Google · Meta · PinterestFull-funnel paid campaigns across Google, Meta and Pinterest, built and optimised end to end for measurable ROAS. Real ad accounts, real campaign structures, real conversion tracking and reporting.
View Sample Work
05
Websites & funnels
13 live buildsCustom websites and high-converting funnels, wired into your CRM. Thirteen production builds across coaching, agencies, healthcare, local services and SaaS.
View Sample Work
06
Email marketing
15 campaigns + workflowLifecycle flows, broadcasts and newsletter sequences that turn a list into predictable revenue. Fifteen real campaigns plus a full lead-nurturing workflow.
View Sample Work03 / Skills & tools
The stack behind the work.
Analytics
- GA4
- Google Tag Manager
- Looker Studio
- Hotjar
SEO
- Ahrefs
- Semrush
- Screaming Frog
- Surfer SEO
Paid Ads
- Google Ads
- Meta Business Suite
- TikTok Ads
- LinkedIn Ads
Email & CRM
- GoHighLevel
- Klaviyo
- Mailchimp
- HubSpot
Content & Design
- Canva
- Figma
- Photoshop
- Premiere Pro
- CapCut
- Nanobanana
- Veo3
- Sora
Website Development
- WordPress
- Webflow
- Elementor
- Framer
Certifications
- Google Ads Certified
- Meta Blueprint
- HubSpot Inbound
- Google Analytics (GA4)
Results at a glance
0
Campaigns launched
$0
Ad spend managed
0
Average ROAS
0
Clients served
04 / Client testimonials
Real messages, real clients.
05 / Selected work
Case studies where every number checks out.
N
Doubled qualified leads in 90 days, same Meta ad budget
Same paid spend. Rewritten funnel. A landing page that finally earned every click.
+312%Qualified leads
$18.40Cost per lead · from $31.00
4.7×Return on ad spend · from 2.1×
The challenge
Northwind was spending $42K/month on paid social and getting nowhere. CAC was up 60% year-over-year and the in-house team was burning hours on creative that was not converting. Leadership wanted to cut the channel entirely.
Strategy & execution
- 1
Audited the funnel and found three landing pages doing 80% of conversions, and they were the ones nobody had touched in 18 months.
- 2
Rewrote the offer (a free 1-lb sample, shipped overnight) and tightened the form from seven fields to two.
- 3
Rerouted the ad mix from prospecting-heavy to a 60/40 retargeting split.
- 4
Wired lifecycle email so warm leads got a five-message sequence within four hours.
The results
In 90 days, qualified leads grew 312% on the same ad spend. CPL dropped from $31 to $18.40. The team stopped burning weekends on creative and started shipping tests every Tuesday.
"Glaiza did in 90 days what our last agency promised in a year. We finally know what is working."
Maya Rao, VP Marketing, Northwind
Before / after: landing page rewrite
drag ⟷
northwindAfter · Aug
Free 1-lb sample. Shipped overnight.
Email address
Shipping ZIP
Get a free 1-lb sample
CPL $18.40 · CVR 4.9%
northwindBefore · May
Subscribe to our coffee newsletter for updates and offers
Full name
Email
Phone
Company
Roast preference
Subscribe to our newsletter
CPL $31.00 · CVR 1.8%
Before · May
$31.00 CPL1.8% CVR7 fields
After · Aug
$18.40 CPL4.9% CVR2 fields
C
CS-04
Coastline Skincare · DTC Beauty
Sold out a new SPF launch in six days
6 days to sell out
View case study
Challenge
A new SPF moisturizer with a 5,000-unit first run. Limited budget. Zero brand awareness.
Approach
- Built a pre-launch waitlist with a sample-bundle giveaway, 12K opt-ins in 21 days.
- Seeded the product to 40 micro-creators (10 to 80K followers) for honest unboxings.
- Ran Facebook Ads on UGC and whitelisted the three best creators.
- Triggered cart-abandon and waitlist email the moment the site went live.
Results
First run sold out in six days. AOV held at $48 thanks to a single bundle nudge in cart.
6 daysSold out
12,400Pre-launch list
9.1×Week-1 ROAS
$48Average order value
H
HL-01
Helio SaaS · B2B Productivity
Trial-to-paid up 18% with one Tuesday email
+18% trial to paid
View case study
Challenge
Helio's 14-day free trial was leaking users in days one through three.
Approach
- Rewrote the empty state and first-run checklist.
- Added one perfectly-timed Tuesday email.
- Removed three modal interrupts from onboarding.
Results
Trial-to-paid lifted 18% on the same traffic mix, with a one-week rollout.
+18%Trial to paid
41%Faster time-to-value
2.1×NPS lift
1 weekRollout
R
RV-02
Riverside Hotels · Hospitality
Direct bookings up 41%, OTA dependency cut hard
+41% direct bookings
View case study
Challenge
Riverside paid the OTAs 18% per booking and held no first-party data of its own.
Approach
- Rebuilt brand search and reclaimed branded terms.
- Launched a member rate with email-only perks.
- Created a four-touch lifecycle program around stay dates.
Results
Direct bookings rose 41% in two quarters; OTA dependency dropped 22 points.
+41%Direct bookings
$3.40Cost per click
8.2×ROAS
60 daysTest to ship
M
MD-05
Meadow Beauty Co. · Local Retail
Local SEO that tripled map-pack visibility
+218% map-pack views
View case study
Challenge
A 12-store hardware chain getting buried by Home Depot in local search.
Approach
- Fixed Google Business profiles across all 12 listings.
- Built location-specific landing pages for each store.
- Automated review requests after every purchase.
Results
Map-pack visibility tripled. Inbound calls rose 62%.
+218%Map-pack views
+62%Inbound calls
4.8Average rating
12Stores ranked
T
TR-06
Tertia Workspaces · B2B Coworking
Paid search audit that paid for itself in seven days
30% lower spend
View case study
Challenge
Tertia was spending $80K/month on Google Ads with no attribution in place.
Approach
- Killed the worst-performing 40% of campaigns.
- Doubled down on the three that actually worked.
- Wired GoHighLevel with proper UTM tagging and GA4 tracking.
Results
Spend cut 30% on flat MQLs. The audit fee paid for itself in the first week.
30%Lower paid spend
+4%MQLs
$112Cost per lead
45 daysAudit to ship
Your project
Could be the next number on this page.
Bring me your last campaign. I will come back with three things to fix.
Start a conversation06 / Blog posts
Marketing notes that compound.
Trends & News
AI Overviews and the death of the easy click
Google AI Overviews, ChatGPT Search and Perplexity are quietly eating organic clicks. What to ship in 2026 so your brand still shows up in the answer.
Services
Ten tools, one partner: the real cost of marketing sprawl
Stitching together a freelancer for ads, another for SEO, a third for email and a fourth for the site adds up fast. When a full-stack partner saves money, and when it does not.
Strategy
Dead leads are alive: the CRM gold most brands ignore
The forgotten leads in your CRM are worth more than your next ad budget. A practical three-touch revival playbook for 30, 60 and 90 day old contacts.
At a glance
0years
In digital marketing
0services
All in-house
$0M+
Ad spend managed
0/5
Average client rating
07 / About me
Marketing as a measurable
craft, not a vibe check.
I got into marketing the unglamorous way: keeping a results spreadsheet for a friend's bakery and realizing I could predict, from the numbers alone, which posts would clear the morning batch.
A $40 boosted post turning into a line out the door got me hooked. Since then I've managed $14M+ in ad spend across e-commerce, B2B SaaS, hospitality and local service brands. I led growth at Coastline Skincare, ran onboarding and lifecycle at Helio SaaS, and learned to love a dashboard doing measurement at BBDO Philippines.
I believe great marketing is about 20% creativity and 80% testing what actually works. I would rather ship a small experiment on Tuesday than argue about a big idea for a month, and I would rather be the one partner you can call than the eleventh tab in your vendor spreadsheet. When I am not optimizing a funnel, you will find me on a sunrise hike or over-engineering a pour-over.
Where the work concentrates
08 / Common questions
Questions clients usually ask first.
How long until I see real results?
Most paid media campaigns show signal within 14 days. Real compounding growth, the kind in the case studies above, typically lands in the 60 to 90 day window as we test, learn and double down on what is converting.
What is the minimum engagement?
Audits start at a single two-week sprint. Retainer engagements run four months minimum, because anything shorter does not give the funnel enough cycles to compound. Campaign sprints sit in between at six weeks.
Do you guarantee specific numbers?
No honest partner can guarantee a specific ROAS or lead number, too much depends on your offer, market and operations. What I do guarantee: every dollar tracked, every test documented, and a clear answer on what is working by week two.
What does pricing look like?
Pricing scales with scope. Single-channel retainers start around $4K a month. Full-stack growth retainers covering ads, lifecycle, content and analytics run $8K to $15K a month. Audits and campaign sprints are flat fee, quoted up front.
Do I keep ownership of my ad accounts and data?
Always. Every ad account, CRM workspace, analytics property and creative asset lives in your name from day one. You keep everything, including the playbooks and SOPs, when we part ways.
Can you work alongside our in-house marketing team?
Absolutely. The clients who get the most out of a retainer treat me like a fractional growth lead next to their in-house team, not a replacement for it. I will plug into your stand-ups, ClickUp, Slack, whatever your team already uses.
Do I need to bring my own ad budget?
Yes. Ad spend is separate from the management fee and gets paid directly to Meta, Google or TikTok on your card. Recommended starting budget varies by channel and industry, but most brands begin at $3K to $10K a month in spend.
What does onboarding actually look like?
Week one is a deep audit and access setup, no ads run yet. Week two we ship the first campaigns, lifecycle flows or landing-page fixes. By week three you have a live Friday dashboard and the first read on what is working.
09 / Let's talk
Have a project in mind? Let's see if we're a fit.
Whether you need a one-off audit or a long-term partner, I reply to every inquiry within four business hours, and I come to the call prepared.
Thanks, message received.
I'll reply within four business hours from hello@glaizasite.co with a calendar link.